Color WOW

Color WOW Extra Strength Dream Coat is a powerful, intensely hydrating anti-frizz treatment that helps keep dry, dehydrated and curly hair smooth and resistant to frizz for 3–4 washes.

The Extra Strength Dream Coat features award-winning waterproofing technology that blocks external humidity while locking in existing moisture. This helps prevent smooth styles from reverting to their natural curly or frizzy texture.

The ultra-lightweight spray features a heat-activated formula that also provides heat protection, making it ideal for use with heat styling tools.

The result is smooth, sleek and frizz-resistant hair with a glossy, polished finish that lasts through multiple washes.

Color WOW Raise the Root Thicken + Lift Spray is the ideal product for creating long-lasting volume and fullness in your hair. This styling spray is specially designed to give the hair a thicker, fuller appearance without leaving it stiff, sticky or frizzy.

One of the great features of this product is its UV protection, which helps protect the hair from the damaging effects of the sun’s rays.

Perfect for anyone looking to add noticeable lift and volume while keeping the hair soft, flexible and beautifully styled.

Color WOW Texas Hold ’Em Hairspray is a breakthrough hairspray designed to create fuller, more impressive hairstyles with true Texas-style power. It provides strong, long-lasting hold while helping the style withstand humidity.

The dry, fast-drying formula locks the hairstyle in place with super-strong hold without flaking or leaving the hair feeling stiff.

An exclusive blend of conditioning ingredients provides flexibility and manageability, while the transparent styling technology helps preserve the intensity and shine of your hair colour without making it look dull, darker or yellow.

With its gentle formula, it is ideal for coloured or chemically treated hair.

The result is frizz-free, glossy hair with volume, control and an elegant finish that lasts all day.

Color WOW Pop + Lock High Gloss Finish is a hair styling serum designed to give your hair a beautiful, glossy and silky-smooth finish. It is particularly suitable for enhancing the appearance of highlighted and coloured hair, which can become dull and lose its shine over time.

This product offers multiple benefits. First, it delivers intense shine, giving the hair a healthy and radiant appearance. The serum also helps control and reduce frizz, leaving the hair smoother and more manageable. It leaves the hair feeling silky-soft and smooth to the touch.

Another benefit of Color WOW Pop + Lock High Gloss Finish is that it contains ingredients that can help improve the appearance of split ends, a common concern for those with dry or damaged hair. In addition, the product provides UV protection, helping protect the hair from sun damage — particularly important for coloured hair that you want to keep looking vibrant and glossy.

The best all-in-one product for curly hair.

An award-winning, ultra-lightweight spray
Creates shiny, defined waves and curls
Delivers bouncy, “no-crunch” curls without frizz

Color Wow Speed ​​Dry Blow Dry Spray 150 ml

Make blow-drying faster and more gentle with Color Wow Speed ​​Dry Blow Dry Spray. This innovative styling and heat protection spray is designed to significantly reduce drying time, so you can style your hair faster without compromising on the health and shine of your hair.

The advanced formula helps to evaporate excess water from the hair during blow-drying, reducing the time your hair is exposed to heat. At the same time, the spray protects the hair from heat damage and leaves it soft, shiny and with beautiful, natural movement.

Color Wow Speed ​​Dry Blow Dry Spray is suitable for all hair types and is especially ideal for long, thick or thick hair, where blow-drying can often be time-consuming. The lightweight formula does not weigh down the hair and helps to reduce frizz, so the hair appears smooth, well-groomed and full of shine.

Product information:

Heat protection blow dry spray
Significantly reduces blow drying time
Helps minimize heat damage to the hair
Protects against heat damage during styling
Provides softness, shine and a smooth result
Prevents frizz and flyaway hair
Lightweight formula that does not weigh down the hair
Suitable for all hair types
Contents: 150 ml

How to use:
Spray evenly into clean, towel-dried hair, focusing on lengths and ends. Comb through hair and blow dry as desired for faster drying and a shiny, professional result.

The best shampoo for men and women.

Suitable for colour-treated hair; helps prevent colour from fading.

Suitable for all hair types: thinning hair, natural hair, textured hair, frizzy hair, oily hair, dry hair, damaged hair, porous hair, Brazilian hair, Asian hair, hair extensions, or an itchy scalp.

Curl Wow Curl Flo-Etry Vital Natural Serum 295ml.

Create curls that are both defined, healthy and full of life with Color Wow Curl Wow Flo-Etry Vital Natural Serum. This revolutionary serum is formulated to provide intense moisture and care, while protecting your curls from frizz and damage - without weighing down the hair.

Moisturizing power: A blend of natural oils such as jojoba, coconut and pequi work together to give your curls the perfect amount of moisture, while maintaining their natural structure.
Frizz-free perfection: Eliminates frizz and flyaways, leaving curls smooth, defined and shiny all day long.
Light and weightless: The innovative “Naked Technology” provides a lightweight finish, so your hair feels natural and airy, but still with the necessary control.

Distribute an appropriate amount of serum into freshly washed, damp hair. Let it work its magic without rinsing out, and watch your curls come to life with a natural, healthy glow!

Say goodbye to dry, frizzy hair – and embrace the perfect curl regimen with Color Wow Curl Wow Flo-Etry Vital Natural Serum!

Color Wow One Minute Transformation 120 ml

Refresh your hair in seconds with Color Wow One Minute Transformation – an innovative styling cream that quickly tames frizz, smoothes flyaways and gives hair a freshly styled look without the need for washing or heat tools.

The light and nourishing formula is perfect for refreshing your hairstyle between hair washes. The cream adds moisture, reduces dry and unruly hair strands and gives a soft, smooth and shiny finish without greasiness or weighing down the hair. Ideal for recreating a freshly blow-dried look in just one minute.

Color Wow One Minute Transformation is particularly suitable for dry, frizzy or unruly hair and can be used on all hair types. The practical pump makes it easy to dose the right amount of product, so you can quickly refresh your hairstyle, no matter where you are.

Product information:

Styling cream for quick hair refresh
Smoothes frizz and flyaways
Gives a freshly styled look in approx. one minute
Adds moisture and natural shine
Softens hair without greasiness or weighting down
Perfect between washes
Suitable for all hair types – especially dry and frizzy hair
Contents: 120 ml

How to use:
Distribute a small amount to dry hair where you want to tame frizz or refresh the hairstyle. Comb or style hair with your fingers or a brush for a smooth and well-groomed result.

Color WOW Dream Filter Pre-Shampoo is a pre-shampoo treatment designed to remove unwanted mineral and product build-up from the hair. Suitable for all hair types, it helps refresh the hair and restore a clean, vibrant appearance.

The lightweight formula works before shampooing to help eliminate impurities and minerals that can affect the hair’s colour and appearance. It leaves the hair feeling cleaner, fresher and more manageable.

Ideal for anyone looking to maintain bright, healthy-looking hair and prepare it for the rest of their haircare routine.

Color Wow Dream Filter 200 ml

Give your hair a fresh start with Color Wow Dream Filter – an innovative pre-treatment that gently removes accumulated minerals and metals from hard water, which can make hair look dull, dry and lifeless. In just a few minutes, hair is left cleaner, softer and ready to get the most out of your subsequent hair care.

Mineral residues from, among others, lime, copper, iron and magnesium can settle in the hair over time and affect both shine, color and structure. Dream Filter effectively helps to remove these impurities without drying out the hair, so that it regains its natural shine, suppleness and lightness.

The product is particularly suitable for color-treated, lightened or chemically treated hair, where mineral accumulation can make the hair color appear dull or change tone. After the treatment, the hair appears more vibrant, soft and ready to absorb care products optimally.

Product Information:

Pre-treatment that removes mineral and metal buildup
Helps remove limescale, copper, iron and other impurities from hard water
Restores hair's natural shine and softness
Makes hair lighter and more manageable
Ideal for color-treated, lightened and chemically treated hair
Gentle formula that does not dry out hair
Prepares hair for subsequent shampoo and hair care
Contents: 200 ml

How to use:
Apply to dry hair until hair is evenly moistened. Leave on for 1-3 minutes, then shampoo and condition as usual. Use regularly or as needed to keep hair free of mineral buildup.

Color WOW Pre-Shampoo is a clarifying and softening treatment designed to prepare the hair for cleansing while improving manageability.

It contains pracaxi oil and Color WOW’s exclusive Profaxil-18 Complex, which work together to help reduce frizz and leave the hair smoother and easier to manage.

The formula also contains coconut oil, which helps moisturise dry curls and protect the hair from breakage.

The patented Profaxil-18 Complex works by reducing the size of oil molecules, allowing them to penetrate deeper into the hair. It also contains 18-MEA, which helps lock moisture into the hair.

The result is shiny, frizz-free and deeply moisturised-looking hair.

Softens and smooths the hair
Helps detangle and reduce knots
Provides moisture and shine
Suitable for normal to thick hair
Leaves the hair feeling light and airy
250 ml

Color Wow Dream Cocktail Coconut-Infused Leave-in Treatment 200 ml

Treat dry and dehydrated hair with Color Wow Dream Cocktail Coconut-Infused Leave-in Treatment – ​​a nourishing leave-in treatment that delivers intense moisture, improves hair’s manageability and leaves it silky soft with a healthy, radiant shine. The advanced formula is designed to revive dry and lifeless hair without weighing it down.

Enriched with coconut oil and a moisturizing complex, the treatment penetrates the hair fiber, where it helps restore hair’s natural moisture balance. The product reduces dryness, combats frizz and makes hair easier to detangle, while giving it a softer, more well-groomed appearance.

The formula is activated by heat from blow-drying, so the conditioning ingredients work effectively inside the hair shaft. The result is smoother, stronger and shinier hair with natural movement and a silky finish.

Color Wow Dream Cocktail Coconut-Infused is especially suitable for dry, frizzy, chemically treated or color-treated hair that needs extra moisture and care.

Product information:

Moisturizing leave-in treatment
Enriched with coconut oil and nourishing ingredients
Infuses intensive moisture into dry and dehydrated hair
Helps reduce frizz and dry ends
Provides softness, suppleness and a natural shine
Heat-activated formula
Does not weigh hair down
Suitable for dry, frizzy and color-treated hair
Contents: 200 ml

How to use:
Distribute 2-3 pumps into clean, towel-dried hair, focusing on lengths and ends. Do not rinse out. Blow-dry hair to activate the product's moisturizing and caring properties and achieve a smooth, soft and shiny result.